Back in August 2009 the Apple [AAPL] iPhone web browser was streets ahead in terms of how many people used it to browse the internet. Just after that Google [GOOG] made a big push on Android by launching a number of high end phones and gradually Android has almost caught up in terms of how many people surf the web using it.
In August 2009 the iPhone OS was responsible for about 50% of all mobile traffic and just a few months before that around May 2009 it peaked at 70% market share. Windows Mobile and RIM have been on the decline all of last year and webOS that joined us in June last year started off relatively well, but is also declining too.
It’s certainly interesting to see how Google have made an impact on those figures especially with how well the iPhone has done since it’s first launch in 2007.
According to AdMob’s data, smartphone traffic grew 193 percent over the last 12 months, accounting for half the traffic on its network. Feature phones”what most of us think of as a “regular cell phone””increased traffic 31 percent in the same time frame, but dropped down from 58 to 35 percent of traffic overall. Traffic from mobile Internet devices, including handheld game consoles, e-readers, and other similar Internet-capable devices, grew a whopping 403 percent, and now accounts for 17 percent of the traffic overall.
Figures were provided by a company called AdMob who provide ads on many mobile versions of websites which accurately tracks visitors on various mobile browsers.
When compared to smartphones accessing gadgetvenue it appears that the numbers found here are about inline with the iPhone and Android comparison with the iPhone being just slightly ahead than Android.
The full report can be found at Ad Mob. [ArsTechnica]
Speak Your Mind
You must be logged in to post a comment.