Google [GOOG] have announced that they will soon be integrating Adobe Flash in to the Chrome web browser and eventually in to Google Chrome OS when it lands.
By integrating Adobe Flash in to Chrome and Chrome OS, they actually mean integrate and not just support. Out of the box you’ll be able to play flash content without installing a specific plugin from Adobe.
Adobe could hit troubling times with it’s flash software in the next few years for a number of reasons. One reason is that Apple [AAPL] do not support flash on their Apple iPhone or Apple iPad. In reference to the latter (the iPad), big media publications are already transitioning data over to HTML5 to allow their flash content to play natively on the Apple iPad. This could lead eventually to flash becoming old and not required any more.
By Google integrating flash in to Chrome and Chrome OS it does give Adobe a bit of hope for the future.
In the long run, Google explains that it intends Flash to become an integral, seamless part of web design up there with HTML and Javascript — and if we extrapolate, an integral part of its new Chrome OS as well. Pardon us for thinking out loud, but it sounds like Google’s found an exclusive feature to highly tout, when it inevitably brings a Chrome OS tablet to market.
It’s certainly going to be interesting to see how the Apple iPad mixes things up in the world of the web.
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