Microsoft [MSFT] is using Twitter to promote Windows Phone in a slightly different way. Rather than selling the benefits of the Microsoft smartphone operating system, they are focussing on the bad of Android and some recent malware issues it has had.
Microsoft is replying to messages from angry Android users offering them one of five free smartphones that it is giving away as part of a competition.
More malware on Android! bit.ly/rt7dpD Been hit? Share yr #droidrage story to win a #windowsphone upgrade. 5 best (worst?) win!
Although the tactic will gain a handful of new users for Microsoft (literally 5 it seems), one reader commented on a security blog that the offer came the same day that Microsoft also had a messaging bug revealed… ie, “people who live in glass houses shouldn’t throw stones.”
It will be interesting to see which 5 winners were given a Windows Phone device.
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